Brief

Bombardier Business Aircraft approached Bookmark to create a lifestyle publication designed to engage the world’s most affluent and exclusive audience – the brand’s customers and prospects around the world.

Strategy

Experience magazine, a branded bi-annual global publication, is sent directly to the homes of owners and distributed at international trade-shows and events. The magazine is supported by luxury brand advertising and partnerships.

Results

An award-winning publication which is distributed to more than 13,000 ultra-high-net-worth individuals in 92 countries worldwide.